KITT stars in advertisement for Kwik Fit

UK based automotive chain Kwik Fit, has a great new ad featuring KITT, voiced by William Daniels. This very cute ad is created by the ad agency DDB London.

KITT, David Hasselhoff's intelligent Pontiac Trans Am from the 1980s US drama Knight Rider, is to make a TV comeback in an ad campaign for the car repair firm Kwik-Fit.

The TV campaign, which Kwik-Fit said is about showing that it does "so much more than just tyres and exhausts", features the once unstoppable KITT getting a buffing while minus a wheel in a repair shop.

KITT's voice provided, as in the original series, by William Daniels. The campaign, by ad agency DDB London, breaks on Monday night.

More on the ad at